Admit it, we all root for the underdog. This sentiment fueled Dubsatch Collective, a grass-roots ski cinematography company based out of Salt Lake City, UT. Their roster held some incredible riders, but they lacked the polished image necessary to attract big name sponsors.
To achieve their underdog persona, they invited me - instead of a high-end agency - to craft their visual identity. Working closely with their cinematographer Nate Cahoon and core athlete Leo Ahrens, I produced their logo, sponsorship portfolio, and a series of limited edition wall prints for marketing purposes.
